The only thing constant in business, is change — especially when it comes to marketing. What worked last year doesn’t always translate to now. My favorite marketing platform, Pinterest, has changed a lot over the past few months. I’ve been testing different forms of content and am sharing the best pins for promoting a product business right now on Pinterest!

Learn to Love the Algorithm

I’ve seen so many people complaining about how Pinterest is no longer working for them. As a business owner, it is your job to pivot and be adaptable when these platforms change. Does it suck? Having to change up your strategy can feel uncomfortable, but it isn’t always a bad thing.